GUEST POSTS,  Healthy Living

Going Vegan This January? Here Are A Few Tips

Going Vegan This January? Here Are A Few Tips. Hello everyone, I hope you are well. In today’s post, I will be sharing a guest post from Louise Palmer-Masterton, founder of award-winning plant-based restaurants Stem & Glory. Louise will be sharing a few tips on how to go vegan this January and stay vegan for life. If you are thinking of taking the Veganuary pledge, how do you stick with it and continue the vegan promise for the rest of the year and beyond?

Going Vegan This January? Here Are A Few Tips

The annual plant-based diet challenge known as Veganuary has been going from strength to strength every year since its inception. By 2021 more than 580,000 signed up, and even more, are expected in 2022. With Veganuary now having a global reach alongside a corporate strategy, it’s got an attractive and unstoppable momentum.

The participants provide an impressive range of statistics. For example, 98% of participants say they would ‘recommend Veganuary to others’, and 40% of the participants remain vegan after January. Even 75% of those who won’t be staying vegan say they will reduce their meat consumption by 50% or more. That has a significant impact on both the actual reduction in consumption of animal products and the conversion of people to a flexitarian mindset, intentionally eating fewer animal products.

So, if you are thinking of taking the Veganuary pledge, how do you stick with it and continue the vegan commitment for the rest of the year and beyond?

Do Not Assume Your Body Is Telling You To Stop Being Vegan

Think about this, if you have been eating these products all your life and you suddenly cut them out, your body will react. It would be best if you gave it time. Craving meat or eggs, for example, is likely to be a craving for protein, so the solution is to eat a high protein vegan food such as tofu. Your average pork chop contains approximately 20g of protein. This is precisely the same amount of protein as 1/2 cup tofu, or 1 cup cooked beans.

Ask any vegan the most common question they get asked, and they will most probably say top of the list is: ‘where do you get your protein from?’. It is an absolute myth that we need to eat animal products to get protein!

Keep Quiet About Being Vegan

Nothing seems to trigger people more one way or the other than being in the presence of a vegan. Firstly, it triggers a lot of stereotypical comments ranging from the protein question above to comments about what will happen to animals if we stop eating them. If you are not sick of these already, you soon will be.

Being in the presence of vegans triggers some guilt. People trip into all kinds of justifying behaviours and questions to deflect and mitigate this. So, my advice is, if you want a quiet life and to ease the social pressure around this, keep quiet about it, and enjoy your healthy and delicious food!

Seek Out Vegan Restaurants!

There is an ever-growing number of vegan-only establishments now, and almost all are independently run (like Stem & Glory). Whilst a great many non-vegan places will now have a vegan menu. You will experience a far greater level of taste and creativity in a fully vegan establishment. Chefs in vegan restaurants cook and experiment with vegan food all day long, and it’s what drives the movement forward. We have had research visits from many non-vegan chefs who are genuinely interested in the space now. I think it’s likely that we will see more and more high-profile chefs and independent non-vegan restaurants taking the plunge and turning their places fully vegan shortly. For many chefs, it’s too hard to ignore animal cruelty now – if they handle meat, it is very in their face.

Stop Buying Processed Vegan Products and Fall In Love With Lentils!

There are a massive plethora of vegan processed products in the supermarkets now. Almost all are highly processed, packed in plastic and relatively expensive compared to animal products. Think about it, the meat and dairy industry is so massive, and demand for plant-based is still in its infancy. Of course, small independent plant-based producers cannot compete on price.

While I think vegan junk and plant-based meat and cheese play a role in converting people to veganism. Stop buying it if you want to save money! British grown lentils and peas (yellow or Carlin peas, not garden peas) grow well in the UK, costing around £4 a kilo. They are incredibly versatile and nutritious, and yellow peas, in particular, come as whole peas. Split peas and pea flour can be used in many different ways, from falafels to ‘meatballs, daal, and pancakes.

One cup of dried lentils or peas costs less than £1 and will feed four people. Buy these and your veggies from a local small or farm shop, and you will save further, not only money but also the packaging. British farming needs and deserves our support. It’s not an exaggeration to say that farming more and more of these superfoods in the UK holds many answers to fixing UK agriculture.

Moving to whole foods from processed products requires us all to slow down. It’s a convenience that drives processed and packaged foods, and in such a time-pressed society, it’s easy to default to grab and go. Building some time into your schedule for making your lunch and cooking from scratch does require a change in your schedule, but it doesn’t need to be onerous.

Make Yourself A Decent Sandwich

I’ll be honest with you. It’s great that so many non-vegan establishments now offer more and more plant-based dishes. But for me, the bar seems to have been set relatively low in terms of taste, texture, and ingredients. Particularly in the grab and go sector. We don’t seem to have nailed the vegan sandwich. All too often, the default is hummus and roasted veg, or the good old falafel (don’t get me started on what gets called a falafel and shouldn’t be!).

My repertoire includes:
  • Wholemeal bread with tofu ‘egg’ mayo, sun-dried tomatoes, tamari toasted seeds.
  • Bahn Mi – a crusty baguette with tamari tofu, mushroom pate, sriracha and crunchy pickle.
  • Big Breakfast Bap – Large soft bap or burger bun with tofu scramble, tempeh bacon, mushrooms, tomatoes and a bit of cheeky mustard mayo.
  • The legendary VLT – simple and delicious – soft bread, tempeh bacon, fresh tomato, lettuce and mayo.
  • Crunch wrap – any leftover chilli or curry – in a wrap, with some fresh chopped spinach/avocado/tomato/ with the secret ingredient of some slightly crushed tortilla chips. Works hot or cold – wrap tightly and enjoy toasted or not.

Take small steps, one at a time. And when it comes to being fully vegan? Never give up trying to give up.

I hope you enjoyed that.

Talk soon



Louise Palmer-Masterton is the founder of multiple award-winning, plant-based restaurants Stem & Glory. With established sites in London and Cambridge and a third site planned for London’s Broadgate in 2022, Stem & Glory offers eat-in, click-and-collect and local delivery, as well as a well-stocked vegan bar. Stem & Glory is also the first UK restaurant to pledge to be carbon negative by the end of 2021 and was recently celebrated as one of the UK Government’ Heroes of Net Zero’ at a COP26 awards ceremony.


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  • Clarice

    Thank you for the tip! I was inclined to grab those vegan products in the supermarkets. I agree with you that it is best to buy our veggies from our local farm shop. Bookmarking your post for future reference.

  • vidya

    We are life long vegetarians and of late have reduced consumption of milk (though not fully yet).. Having grown up eating lentils in various forms, totally agree that tasty protein sources are aplenty ….
    And I love Banh Mi..

  • Heather @ US Japan Fam

    Great tips! I went Vegan in October and after about a month I switched to vegetarian, basically just allowing myself to be more lenient on if dairy is in the ingredients I’ll allow it) and cheese on pizza once a week LOL!! But otherwise super happy with how it’s going! I’m going to maintain until my physical in March and see if my cholesterol is down. Hopefully it is, either way I think I’ll keep this up, I feel great about my health and not contributing to the problems with the meat industry and overfishing :/

  • Forever My Little Moon

    I don’t think I could ever go fully vegan, but we are trying to limit our messages consumption and we only buy humanely raised grass fed meats. Great tips for those considering doing the full switch. Some of my cousins chose a more gradual change by starting out vegetarian and working their way to vegan.

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